IMD now offers a broadcast quality digital distribution service to the TV industry. IMD TV provides an efficient and cost effective route through which commercials and programming can be sent to broadcasters ready for immediate broadcast. This service has been welcomed by terrestrial and satellite broadcasters and is revolutionising TV commercial distribution, in the same way that the original IMD Radio service revolutionised radio.

IMD maintains its own telecoms network, which enables it to deliver to over 220 national and regional radio stations and over 70 TV stations. Each radio station on the IMD network is provided with an IMD delivery console, which receives the digitally distributed advertisements and which alerts the traffic manager to forthcoming campaigns, urgent information updates and all new commercial & programming copy. The IMD unit has become the hub of most radio stations traffic departments.

The easy-to-use, yet sophisticated, IMD system ensures that even the most complicated campaigns and rotations instructions are made simple. Stations are able to view rotation instructions, consignment notes & approved scripts while transferring the commercial directly to their playout systems. IMD’s unique station system reduces queries and makes IMD the preferred method of delivery by the advertising industry.

In addition to its advertising service, IMD services the music industry through its sister company Fastrax, which securely distributes new release music in broadcast quality direct to radio stations. IMD Fastrax also provides a music video review service to broadcasters, music programmers and producers, which is widely used by all of the music industry, and can deliver broadcast quality music video to TV stations.

For more information, please visit www.imdplc.com or www.fastrax.co.uk